A Lionel steamer was likely the first toy I saw period. The love was there before shopping or *wanting" happened. I saw catalogs before most folks, and Gramps was a huge collector, so a display seldom hAd something new to me on it anyhow.
. But.... I remember seeing a nice AF steamer and wishing that more detail was on my own trAins. Those whitewalls and handrails looked great. Proportions seemed better too. And they had heft. Impressed by looks, I had to ask to hold one. It was as nice as Lionel, but not better, and I had lots of Lionel by then, so I left satisfied Gramps had good taste. Sears had great Lionel displays, sometimes a loop of AF, but that was to shed old stock as they were OoB recently.
A pal gave me a hard time about 3 rail later," My ho train and track look better; those are toys". Well it took a year or so of only playing with mine to get him to set his up when mine was put away for the summer. After an hour or so of rerailing that Tyco over and over, I thought to myself "and he thinks mine are toys?" Cheap plastic GP diesel, light enough to derail on a sneeze, plastic wheels, slow, awful looking couplers, no automatic couplers, and a pita; I thanked him and thought "yep, Gramps has good taste". Early on K Mart had ho and lionel displays. HO Looked good, but I was ruined by my experience at my pals. I'd rather have Hot Wheels or slot cars and knew my Lionels would be around for decades, Gramps presents would alwayz be lionel, and, so I asked for hot wheels and slotcars. (Aurora/AFX, because, in my mind Tyco was Japanese for "cheap junk" )(though later my best car was a Tyco, and my pal also had the monorail, which ran fine and I was very jealous of.....still here waiting Lionel
Marx at "the Monkey Ward" as we called them. Or maybe Woolworths 5¢ and dime? The cast Marx looked to be Lionels equal, but when I asked and heard,"no it doest smoke", and" no whistle" the deal was a wash. The War Bonnet had no horn? "Youre kidding?". The tin War Bonnet and Commodore on the display looked good, price was right for me, but out of stock. I bought Major Matt spacemen instead. I was almost glad as some other Marx toys I had gotten was real cheap plasti and didn't last; the purchase would be a gamble at best anyhow IMO at the time. But that tin sure looked good on the Christmas display. No wonder they sold out.
So I'll give a top three for Wow on the first sight basis.
#3 . Marx Commodore Vanderbilt. .. simply made, simply beautiful.
#2. Lionels red War Bonnet ABA....nuff said about an icon eh?
#1. Lionel GG-1,..not on a display, but so different I was hooked the first time I saw one run and had the pantographs explained to me. "Why pollute" A revelation of sorts that still makes me wonder "why not everywhere".