The items I bought - Puch, Zundapp, etc., were the same price on both. Some items were not, and I passed.
Weird yet. Sometimes I would find a sale item priced higher on Amazon (Ford Capri) but if I scrolled through all the Ford Capris I would find another American Excellence listing at the sale price. I figured I could probably spend all day, find bargains and still not know quite what was going on with American Excellences listings, but buy a half dozen cars I really didn't need, so I just stopped while I was not too far behind!