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That is one busy ad.
That's because it is a very action packed event!
Yes...that ad is WAY too busy! The copy is too tightly packed and very hard to read. Compounding the problem is that there is redundant information in it taking up unneeded space.
- The dates are in it twice.
- The word "Prices" is not needed.
- "Train Times" is not needed.
- The sentence "For more information and to buy tickets online visit -" should simply say, "BUY YOUR TICKETS HERE!" with a link directly to the ticket sales page in the web site. Just like the link in this paragraph.
- The actual web address in those big letters is also not needed if you build the "Buy tickets..." link into the ad.
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After excursions in New York state during the summer of 2013, the LEVIATHAN (completed in 2009) ran with her younger sister, No. 17, the YORK (completed in 2013), on the historic Northern Central Railway between New Freedom and Hanover Junction south of York, PA, under the auspices of Steam into History Inc.
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I saw the Leviathan in Owosso several years ago. It is a stunningly beautiful locomotive!
I saw the Leviathan in Owosso several years ago. It is a stunningly beautiful locomotive!
Rich,
Wish you and everyone else had been able to see the Leviathan up at the Saratoga & North Creek in New York a few years ago. Beautiful engine, and seeing that thing up around 30mph or so was something else. Gives a whole new appreciation to the craftsmanship as opposed to seeing it putzing around at 10mph or so.
Kevin