The Northern Michigan Railroad Club is announcing it's latest club car for pre-order. Sebewaing Beer was produced in the often overlooked thumb area of Michigan. The striking pheasant logo of Sebewaing Beer will make a great addition to any consist.
Available in two road numbers and being run in very limited quantities. Order one before they are gone...
11-1-22- These are now SOLD OUT!
One of the rear doors will feature the Sebewaing "Sport Beer" brand label.
Sebewaing Brewing Company, Sebewaing, Mi
Sebewaing Brewing Company first set down roots in the 1870s as Huron County Brewing Company. Following Prohibition in 1927, it reopened as a malt extract production facility under the name Sebewaing Beverage Co. Six years later, new ownership stepped in, eventually running a bizarre ad campaign in the ‘40s in which they purchased young lions from a circus and paraded them around the brewery. This opened the door for a marketing focus on outdoor themes, including the introduction of a particular favorite—the pheasant. The brewery remained successful until changing its name to Michigan Brewing Co. in 1962. Unfortunately, the name change and modifications in the production process upset local Sebewaing customers. Five years later, the original name was restored, but the brewery's doors officially closed in 1966.
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The Northern Michigan Railroad Club is a 501(c)(3) nonprofit organization promoting model railroading and railroad history in the Northern Michigan area.