A great deal of Menard's success is because they realize it's 2017, and market as such. Other train companies market like it's still 1955.... totally antiquated. People want stuff right this minute nowadays...that's just how it is.
Dunno if anyone has noticed, but Menard's doesn't tell you what's in development while it's in development. You don't hear anything about their train products till they're produced, shipped and sitting in their warehouses ready to ship.
Any of the other players could do the same, except for these teensy details:
--trains being their bread-and butter, they can't afford to take orders after buying a warehouse-load of product (recall brianel-klineguy pointing out in a prior Menard's thread that most of the Chinese builders require payment in full before shipment), essentially in-secret.
--For most of this hypothetical pre-paid secretly-produced warehouse-load of product they'd have no idea how much of each item they'd be able to sell since under this "2017 model" they would not have put out a catalog announcing them beforehand, and thus no dealer input on how much of each item to make.
-Lastly, not having a huge home-improvement business backing up their income, they also don't have the luxury of parceling out first notice of said products (recall there would be no catalogs telling end users what they've proposed making) one or two a week over the course of a year. Or of being able to sit on that inventory for a few years till it finally sells out.
---PCJ