Every time I set up my Christmas layout or build a new semi-permanent one, I go back to the "which wire goes" where question, and like a lot of things, I find the internet provides a lot of bad information. I pulled out my grandfather's old transformer instructions (1033, RW, LW, TW) and put them side-by-side with my modern Williams (from a set) and new-to-me postwar ZW (reserved for Christmas). I now see why confusion reigns.
The 1033, RW, LW, and TW instructions all state to connect the U post to the center rail and A (or other) common to an outer rail.
The ZW's state to connect the A, B, C, and D to the center rail (if running 4 trains) and U to the common.
I wonder if some people have one of the above transformers and assume their correct knowledge on that transformer applies to all Lionel transformers.